MIA Podcast - Episode 18: Cynthia Dearin from Dearin & Associates

Dearin & Associates helps companies access opportunities and capital in fast-growing international markets and understands that small companies deserve the opportunity to succeed internationally. They help businesses create a strategy that will surely set them up for success.

Dearin & Associate's special focus is to speed up and de-risk the international expansion process for micro-to-medium-sized companies and to help them get their products and services to the world.

Cynthia Dearin, their Founder and International Business Strategist, joins us in today’s episode of the Manufacturing In Australia Podcast.

John and Cynthia talk about:

• How Cynthia likes to structure any business strategy using data
• How her business helps people find out 
  • How are they going to sell?
  • To whom will they sell?
  • How are they going to make their GTM
• Her first crack at a business when she was a lot younger
• Cynthia’s experiences in the Middle East and Europe
• John and Bernard’s Saudi business venture
• Cynthia’s book “Business Beyond Borders” and why she decided to write it
• How you can benefit from global supply chains while running your business locally
• You could have some of your manufacturing designed in Australia and some components offshore, and it still works
• Are there businesses that make it better overseas?
• How a business can survive if you have a unique proposition
• A business that wants to scale needs to have its processes and finances in place.

And many more, including Cynthia’s  thoughts on our main topic: “Will Australian Manufacturing ever return to the glory days of the '60s?”

Do you want to get to know more about Cynthia Dearin or Dearin & Associates? Visit their website and connect with Cynthia on Linkedin!